Hi! I’m
Ron Heussen.

Zürich-based UX Design Lead.
Transforming great design into business growth.

Designing digital products that integrate data with human-centered methods to drive an experience that is simple and delightful. Expert knowledge of banking and telecommunications, substantial knowledge of the media and entertainment industry.

WORK

Making everyday banking feel rewarding

Migros Bank AG
(Switzerland’s most-loved retail bank)
2025 – Today

Laptop showing the Migros Bank website with the “Automatic Savings for Everyday Life” campaign

Taking a traditional bank mobile-first

UBS AG
(The largest global wealth manager)
2018 – 2025

Smartphone lying on a table showing the UBS mobile banking app

Designing an
award-winning TV experience

Swisscom AG
(Switzerland’s leading Telco)
2011 – 2018

Wall-mounted TV in a living room showing the Swisscom TV interface

Reinventing a
Swiss news portal
for mobile readers

Swisscom AG / Bluewin
(Switzerland’s leading Telco)
2011 – 2018

Smartphone on a teal desk showing the Bluewin news portal

Client projects
at realbrands design

Founder and Independent UX-Designer
2002 – 2011

Side projects

Turning 43,000 mountain dreams into a national AI campaign

Arosa Tourismus
2024

AI-generated winter landscape of Arosa with hot-air balloons over snowy mountains

The secret life
of books

Co-Author & Designer
2010

Hand resting on the illustrated book cover of “Das geheime Leben der Bücher”